Augmented Reality Gaming Market Analysis, Growth Forecast by Manufacturers, Regions, Type and Application 2023

The augmented reality (AR) offers an innovative technology that includes digital information thereby providing a composite view to the user and in real-time. The AR technology has been around since 1960, but the name was given in 1990 by Thomas Caudell. The AR technology allows gamers to scan physical world with an augmented experience by providing digital information. The increasing penetration of smartphones and tablets, internet penetration, and integration of AR into mobile devices are the major factors driving the market growth.

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The growing affordability and availability of AR games in mobile devices is a prime factor driving the market growth. Many organizations are hugely investing in the advanced solutions that integrate AR games into mobile devices, enabling them to improve client experience, enrich business expansion, and increase the revenue during the forecast period. Data security breach is the major concern for the market. The market is segmented into types of gamers, gaming devices, and regions which includes Americas, Europe, APAC, and MEA. The major companies such as Microsoft, Google, Apple, Sony, and Nintendo are investing in the incorporation of AR technology into their products and offering enhanced gaming features to the customers.

According to Infoholic Research, the "AR Gaming Market" is expected to reach $284.93 billion by 2023, growing at a CAGR of 152.7% during the forecast period 2017-2023. Increasing integration of AR into mobile devices, growing online population, innovations in gaming technology, and demand for IoT-based applications are forcing the organizations to integrating AR into their traditional gaming. The increasing online gamers and internet penetration are some of the additional factors contributing to the market growth.

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Table of Contents
1 Industry Outlook
1.1 Industry Overview
1.2 Industry Trends
1.3 Pest Analysis

2 Report Outline
2.1 Report Scope
2.2 Report Summary
2.3 Research Methodology
2.4 Report Assumptions

3 Market Snapshot
3.1 Total Addressable Market (TAM)
3.2 Segmented Addressable Market (SAM)
3.3 Related Markets

4 Market Outlook
4.1 Market Overview
4.2 Regulatory Bodies and Standards
4.3 Government Spending and Initiatives
4.4 Porter 5 (Five) Forces
4.4.1 Supplier’s Bargaining Power

5 Market Characteristics
5.1 Evolution
5.2 Ecosystem
5.3 Market Segmentation
5.4 Market Dynamics
5.4.1 Drivers
5.4.1.1 Return on Assets
5.4.1.2 Disaster Recovery at Real Time
5.4.1.3 Customised Technology Models

6 Trends and Roadmap
6.1 Market Trends and Impact
6.2 Technology Roadmap

7 Solutions: Market Size and Analysis
Microsoft,

Google, Apple,

Sony,

Nintendo,

Niantic,

Cast AR, and

Gamar.

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