Investment Analysis on Track and Trace Solutions Market 2019: Key Players are Optel Group, Axway, TraceLink, Antares Vision, rfxcel, Adents, Körber Medipak Systems GmbH, Zebra Technologies, And others

The Track and trace solutions Market study analyzes and estimates the market status, market share, growth rate, sales volume, future trends, market drivers, market restraints, revenue generation, opportunities and challenges, risks and entry barriers, sales channels, and distributors. The section of market overview studies market drivers, market restraints, opportunities and challenges which give valuable insights to businesses for taking right moves. Another major section of this Track and trace solutions Market report is the competitive landscape which provides a clear insight into the market share analysis and actions of key industry players. Track and trace solutions Market research report gives strength to any kind of business whether it is large, medium or small for surviving and succeeding in the market.

The global track and trace solutions market accounted to US$ 1,728.3 Mn in 2018 and is expected to grow at a CAGR of 15.3% during the forecast period 2019 – 2027, to account to US$ 6,049.0 Mn by 2027.

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This Track and trace solutions Market research report is structured with the most excellent and advanced tools of collecting, recording, estimating and analysing market data. This report helps a lot to businesses by giving an insightful market data and information to businesses for making better decisions and defining business strategies. The Track and trace solutions Market report provides the supreme base for the competitor analysis, comprehensively analyzing their core competencies, and drawing a competitive landscape for the market. By keeping in mind the objectives of the marketing research, this Track and trace solutions Market research report is generated. Such report is a key to achieve the new horizon of success.

The Asia Pacific track and trace solutions market is expected to grow at highest rate during the forecast period owing to developments in the healthcare systems and industries, rise in the product innovations in China, rise in programs and initiatives in countries. In addition, emergence of new local players with competitive product portfolio are expected to fuel the market growth in Asia Pacific region.

Strategic Insights

Strategic acquisition and product launches were observed as the most adopted strategy in global track and trace solutions industry. Few of the recent product launch and acquisitions are listed below;

2019: SEA Vision Group completed the acquisition of Lixis, provider of pharmaceutical vision, control and serialization. The acquisition would help the former company to hold a stronger position in the LATAM market.

2018: OPTEL acquired GeoTraceability, a provider of technical solutions to increase the visibility of suppliers and products in intricate supply chains. This strategic move has helped OPTEL expand its traceability offering.

2017: rfxcel Corporation acquired Frequentz, Inc., a provider of life science and food traceability. The acquisition has enabled rfxcel to offer better serialization and traceability solutions.

Target Audiences: Global Track and Trace Solutions Market

1. OPTEL GROUP
2. Axway
3. Körber Medipak Systems AG
4. ZIH Corp.
5. Siemens AG
6. TraceLink
7. Antares Vision
8. RFXCEL CORP.
9. SEA VISION S.r.l.
10. Adents

End User Insights

Global track and trace solutions market, based on the technology was segmented into,
pharmaceutical industry, medical devices industry, and others. In 2018, the pharmaceutical industry held a largest market share of 42.5% of the track and trace solutions market, by end user. This segment is also expected to dominate the market in 2027 owing to the need for the safety and accuracy of the drugs manufactured by the pharmaceutical companies. Also the
pharmaceutical industry segment is expected to grow at the fastest growth rate of 15.8% during the forecast period, 2019 to 2027.

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Market Insights

Stringent Regulations & Criteria for the Implementation of Serialization

Globally, pharmaceutical companies are considering existing and expected legislation on anti-counterfeiting and traceability of the drugs.
Many governments opt for the implementation of serialization regulations. Regulatory compliance for serialization is growing rapidly becoming a focus area for pharmaceutical manufacturers and supply chain partners across the world. Most developed and developing economies have either already laid out the regulatory road map for serialization or are in the process of doing so.

Rising Focus of Manufacturers on Brand Protection
The importance of brand protection is not new to the industry, customers' increasing access to information requires even greater focus by companies to protect their brands and work to maintain and build customer trust. This customer trust is a foundation upon which companies live. The damage to the image of brand often occurs through product related crime, with sub-standard or dangerous counterfeits and/or products that have been subject to tampering. Sometimes, these events have catastrophic results.

Key Segmentation:

Global Analysis and Forecasts by Component (Hardware and Software), Technology (Barcodes and RFID (Radio-Frequency Identification)); Application (Serialization Solutions and Aggregation Solutions); and End User (Pharmaceutical Industry, Medical Devices Industry and Others) and Geography

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