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TSC EMEA partners visit Taiwan - Quality awareness and innovative power

07-08-2011 07:33 AM CET | Logistics & Transport

Press release from: TSC Auto ID Technology EMEA GmbH

/ PR Agency: Creatissima GmbH
Value added resellers, distributors and retailers of TSC Auto ID Technology EMEA GmbH had been invited to a big meeting at group headquarters in Taiwan at the end of May. The guests from Europe, the Middle East and also Russia were able to view and enjoy the smooth routines and the high quality standards in the manufacture of TSC thermal label printers at the Taiwanese plant. The company additionally introduced its partners to the latest products and upgrades at the COMPUTEX, Asia's largest computer exhibition, in the Nangang Exhibition Centre; products included the mid-range printer ME240 whose official launch is set for the third quarter of 2011.
Michael Sloup, managing director of the European division in the Bavarian town of Zorneding, and Sam Wang, Vice-President of TSC Auto ID Technology Co., Ltd., in Taiwan, could hardly have chosen a better time for the meeting. The meeting also gave the new sales manager for Eastern Europe, Victoria Grobushkina, the opportunity to get to know the distribution partners personally during the trip. The trip was planned not only to visit the important IT exhibition in Taipei and to gain an insight into the strategic direction of the company in the near future, but also to celebrate 20 years of TSC. The company was founded in 1991 with the development of its first thermal label printer and is now among the top-ten manufacturers in the industry and one of the fastest-growing suppliers on the global Auto ID market.

The constructive exchanges of ideas with the colleagues from engineering and sales as well as the visit to the Li Ze plant in Yilan at the start of the trip were just some of the highlights for the EMEA partners. Sales manager Bryan Lee gave an informative tour through the individual production phases and Quality Control, where every single long-life and durable product is tested twice in complex and exhaustive processes before being released for packaging. This is the basis for the confidence the company has in its products which allows it to give a two-year warranty on all models - an advantage appreciated by distributors and end customers alike.

Quality assurance and communication as factors for success

"The professionalism which shines through all aspects of the work here is naturally reflected in the products made by TSC. We were able to gain a very positive impression of the clear structures and processes in the factory and can return to Germany confident that TSC is the right partner for us," Klaus Lamberts, Managing Director of ID.SYS GmbH, reported.

Trust, mutual understanding and close cooperation are important factors for success for TSC and its partners who need to respond flexibly to different customer needs and changing market demands and to offer tailored Auto ID solutions. The company's own production facilities and the wide product portfolio - from budget-friendly starter models right up to high-performance industrial printers - represent further advantages in a highly competitive market. TSC's range of products is growing all the time, as the visitors to the COMPUTEX fair booth were able to see for themselves. The Print & Apply solutions as well as printers like the TTP-2410M with integrated cutter in particular attracted a lot of attention among the exhibition visitors from the textile industry and also demonstrated clearly where market potential is to be found.

TSC offers assistance to its highly qualified distributors through targeted support and technical training seminars. The distribution partners attended a workshop in Yilan where they were able to familiarise themselves with the new models ME240, TTP-268M, TTP-2410M Pro and TTP-225. They were also given exhaustive answers to all the questions they had to allow them to give their customers the advice they need. "It is especially important for us," Klaus Lamberts said, "that TSC is highly familiar with our business and always has the right solution for every problem." Like all other partners of TSC, Lamberts was able to take back a number of substantial impulses for his work at home from his trip to TSC's world of Auto ID.

TSC Auto ID Technology Co., Ltd. (TSC) is a global supplier of quality auto ID solutions for the sectors of transport, logistics, health care, industry and commerce. The heart of the solution programme is formed by the innovative and competitively priced thermo label printers of which TSC has already more than 1.5 million on the auto ID market. The Taiwan-based company is thus one of the top ten manufacturers of thermo label printers worldwide and is currently one of the fastest growing suppliers in the global auto identification and data collection (AIDC) industry. TSC is listed on the Taiwan stock exchange.

TSC Auto ID Technology EMEA GmbH
Sabine Mayer
Georg-Wimmer-Ring 25
D- 85604 Zorneding
Germany
Phone: +49 (0) 81 06 - 37979 21
E-Mail: sabine.mayer@tsceu.com
www.tscprinters.com

CREATISSIMA GmbH
Ilona Krämer
Isarstr. 7
D-83661 Lenggries
Germany
Phone: +49 (0) 8042 - 507900
E-Mail: ilona.kraemer@creatissima.de
www.creatissima.de

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