Press release
Premium Messaging Market Business Overview: Opportunities, Key Players, Size, Trends and Forecast to 2023 | Verizon, Mblox, Twilio, AT&T, Beepsend, CLX Communications, Dialogue Communications, Infobip, Mahindra Comviva
Premium messaging is a ubiquitous and discreet technique of reaching everyone using a basic feature phone without any additional access to data services. Application-to-person (A2P) premium message is a type of SMS service sent from an application, particularly a web application, to a mobile subscriber. SMS can also be sent from mobile subscribers to web applications, which are known as person-to-application (P2A) messaging.The general uses of premium messaging are marketing messages, alerts, notifications, voting, subscriptions, and flight alerts. SMS can reach any network globally and it is centrally invoiced; thus, it is mostly preferred over other content delivery mediums. Premium messaging services are widely used in financial and banking services institutions, e-commerce, tourism, healthcare, and entertainment, among others.
Top Companies Covered in this Report:
Verizon, Mblox, Twilio, Inc., AT&T, Beepsend, CLX Communications, Dialogue Communications Ltd., Infobip Ltd., Mahindra Comviva, and Tata Communications Ltd.
Get sample copy of "Premium Messaging Market" at: https://www.premiummarketinsights.com/sample/AMR00013298
Growth in mobile marketing activities by marketers and application developers are contributing to the growth of the premium messaging Market. Marketers, application developers, and brands, together utilize SMS services to retain and expand their customer base, by updating their customers with campaign perks, location-based opportunities, first-hand/breaking news, and other important information.
The premium messaging market is segmented on the basis of tools, end user, and geography. Based on the tools, the premium messaging market is segmented into cloud API messaging platform and traditional & managed messaging services. By end user, the premium messaging market is segmented into banking and financial institutions, transport and travelling, healthcare, media and entertainment, retail, and others. Among the end users, the banking and financial institutions segment dominated the market in 2016 due to rapid shift of financial institutions towards premium messaging services.
KEY BENEFITS
The study provides an in-depth analysis of the PREMIUM MESSAGING market with current and future trends to elucidate the imminent investment pockets in the market
Current and future trends are outlined to determine the overall attractiveness and to single out profitable trends to gain a stronger foothold in the market
The report provides information regarding key drivers, restraints and opportunities with impact analysis
Quantitative analysis of the current market and estimations through 2013-2020 are provided to showcase the financial attractiveness of the market
Porters Five Forces model and SWOT analysis of the industry illustrates the potency of the buyers & suppliers participating in the market
Value chain analysis in the report provides a clear understanding of the roles of stakeholders involved in the value chain
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Fundamentals of Table of Content:
1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis By Type
1.5 Market By Application
1.6 Study Objectives
1.7 Years Considered
2 Global Growth Trends
2.1 Premium Messaging Market Size
2.2 Premium Messaging Growth Trends By Regions
2.3 Industry Trends
3 Market Share By Key Players
3.1 Premium Messaging Market Size By Manufacturers
3.2 Premium Messaging Key Players Head Office And Area Served
3.3 Key Players Premium Messaging Product/Solution/Service
3.4 Date Of Enter Into Premium Messaging Market
3.5 Mergers & Acquisitions, Expansion Plans
4 Breakdown Data By Product
4.1 Global Premium Messaging Sales By Product
4.2 Global Premium Messaging Revenue By Product
4.3 Premium Messaging Price By Product
5 Breakdown Data By End User
5.1 Overview
5.2 Global Premium Messaging Breakdown Data By End User
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