Press release
What are the Key Growth Drivers of Algae Supplements Market?
According to a recent report by Fact.MR, worldwide sales of algae supplements are estimated to surpass 4,300 tons in 2019, recording a 6% Y-o-Y growth over 2018.Click HERE to Get Complete Synopsis of the Report- https://www.factmr.com/report/2546/algae-supplements-market
Surging demand for nutritional supplements and growing trend of dietary reassessments by consumers point at bright prospects of the algae supplements industry. Algae supplements continue to gain monumental traction among health-conscious consumers, who are increasingly drawn toward the unique benefits of algae-based products.
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“Consumer spending on products offering functional benefits is higher than ever, creating sustained opportunities for the algae supplements industry. Consumers are increasingly attracted toward nutritional supplements and are incorporating them into their diets to lead healthier lifestyles. Augmented interest in preventive healthcare has created a massive shift toward nutritional supplements and this, in turn, is being captured by the players in the algae supplements market, as a dynamic opportunity to boost their bottom line sales”, states Fact.MR report.
The study finds that multiple research studies carried out in favor of algae as a viable food supplement are contributing to growth of algae supplements market during the forecast period. Algae supplements are rich in proteins, minerals, and amino acids, which make them an ideal fit for consumers seeking the much-needed nutritional boost.
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Competitive Landscape:
Koninklijke DSM N.V.
Founded in 1902, Koninklijke DSM N.V. is based in Heerlen, Netherlands. The company offers multiple products in the fields of nutrition, materials, and health and ranks among one of the leading purpose-led company in the field of animal & human nutrition.
Doctor's Best
Founded in 1990, Doctor's Best, Inc. is based in Irvine, California. The company offers a wide-range of products in the dietary and nutritional supplements segment. With an offering of over 200 products, the company manufactures and distributes its products in the US and overseas.
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Now Foods
Founded in 1968, Now Foods is based in Bloomingdale, United States. The company offers a broad portfolio of natural & organic products, including supplements and packaged foods. The company has achieved various awards and several recognitions for its product offerings.
Chlorella Supply Co., Ltd.
Founded in 1992, Chlorella Supply Co., Ltd. is based in Izumo, Japan. The company is a subsidiary of the Daesang Corporation and offers a wide-range of chlorella-based nutritional healthcare supplements. Algae-based products account for a significant pie of the company’s overall revenue share.
Drug Stores Remain the Preferred Buying Channel: Survey
According to the report, drug stores lead, both in terms of new sales and new purchases, on account of easy availability and consumer confidence. Sales are also growing through online channels, as doorstep delivery and lower prices attract a new demographic of consumers.
The study also analyzes supply-demand for algae supplement variants, and opines that spirulina-based algae supplements will remain the top-selling category, with global sales estimated to exceed 2,200 tons in 2019. Consumer perception on spirulina’s versatility and nutritional benefits is likely to influence manufacturers to launch a diverse range of products in the market.
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Sensing varied consumer preferences regarding consumption of algae supplements, companies have introduced various forms of these supplements including tablets, capsules, liquids, powders & granules, and softgels. Softgels are expected to witness a relatively larger adoption, with global sales estimated to surpass 1,100 tons in 2019. The study finds that consumers are increasingly opting for softgels as they are relatively easier to swallow, and are devoid of any pungent smells characteristic of the ingredients used in manufacturing algae supplements.
According to the report, manufacturers’ efforts to position themselves as a one-stop destination for multiple product varieties will remain a key strategy to gain a competitive edge in the algae supplements market. In addition, manufacturers are keeping a close track of regulatory shifts to make respective product reformations, in a bid to avoid supply disruption.
For More Insights: http://www.globenewswire.com/en/news-release/2019/03/26/1768377/0/en/Ready-to-Eat-Soup-Sales-Soar-as-Consumer-Preference-for-Convenience-Foods-Continues-to-Surge-Fact-MR.html
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