3 Key Insights on US$ 75 Bn Opportunity in Global Automotive Electronic Control Unit (ECU) Market: Ken Research

Driven by the rising trend of adopting integrated ECUs, growing demand for luxurious cars and innovation in the electric vehicle segment, and growing popularity of ADAS, parking assistance, AEB, and ACC features, the Global Automotive Electronic Control Unit (ECU) Market is Forecasted to reach nearly US$ 75 Bn by 2028 says Ken Research Study

An automotive electronic control unit (ECU) is an essential component that helps and controls the operation of multiple features and parameters. It is an embedded system that houses multiple control units for the proper functioning of a vehicle. Nowadays, there can be more than 50 different ECUs in a single vehicle ranging from engine control, powertrain, brake control, airbags, and suspension control among others.

Ken Research shares 3 key insights on this high-opportunity market from its latest research study.

1.    Automotive Electronic Control Unit (ECU) Market is Expected to Witness Enormous Growth Owing to Rising Electric Vehicle Demand

Surging demand for electric vehicles among consumers for their safety and luxury features is anticipated to boost the demand for ECUs. The rising trend for the adoption of integrated ECUs, growing demand for advanced features in vehicles, and increasing initiatives of manufacturers to develop low-cos ECUs are likely to aid in the growth of the Global Automated Electronic Control Unit (ECU) Market. However, the high cost associated with OEM ECUs and increased complexity in design may impede the growth of the market.

According to Ken Research estimates, the Global Automotive Electronic Control Unit (ECU) Market - valued at around US$ 40 Bn in 2017 and estimated to reach nearly US$ 55 Bn by 2022 - is expected to grow to around US$ 75 Bn opportunity by 2028.

2.    ADAS, Parking Assistance, AEB, and ACC Features Tend to Boost Automotive ECU Market Demand

The rising demand for advanced features such as advanced driving-assisted features (ADAS), automatic emergency braking (AEB), adaptive cruise control (ACC), parking assistance, and others to offer enhanced safety in all types of vehicles is increasing the demand for automotive ECUs in the market. Moreover, the shift of consumers' preference towards hybrid and battery electric vehicles to experience luxury, ease in driving, low maintenance, security concerns, enhanced safety, and others is expected to fuel the growth of the Global Automotive Electronic Control Unit (ECU) Market.

The below graph depicts the increased autonomy level in Western Europe forecasted till 2025.

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3.    High Cost of OEM ECUs and Quality Trade-off of Aftermarket ECUs Hamper the Market Growth

The high cost associated with ECU, ECU repair/replacement, labor cost in re-programming and installation, and other costs may hinder the growth of the market. Any failure in the automotive electronic control unit may negatively affect vehicle performance or may cause intermittent faults like fire, stall, and others. Failure in ECU may also lead to a reduction in acceleration, power, and efficiency. Any sort of technical failure in ECUs can add up to the cost of the repair. All the above-mentioned factors may decrease the demand for automated vehicles and may restrict the growth of the market.

The below graph depicts the average cost of automotive ECU in different stages in US$.

For more information on the research report, refer to the below link:-

https://www.kenresearch.com/business-research/global-automotive-ecu-market-outlook-2028/

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