Sales Performance Management (SPM) Software Market Pegged for Robust Expansion by 2031 | Type, Application, Scope & Key Companies

New York, Global Sales Performance Management (SPM) Software Market report from Global Insight Services is the single authoritative source of intelligence on Sales Performance Management (SPM) Software Market . The report will provide you with analysis of impact of latest market disruptions such as Russia-Ukraine war and Covid-19 on the market. Report provides qualitative analysis of the market using various frameworks such as Porters' and PESTLE analysis. Report includes in-depth segmentation and market size data by categories, product types, applications, and geographies. Report also includes comprehensive analysis of key issues, trends and drivers, restraints and challenges, competitive landscape, as well as recent events such as M&A activities in the market.

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Sales Performance Management (SPM) Software is a tool that helps sales organizations measure, manage, and improve sales performance. SPM software provides visibility into sales performance data, allowing sales leaders to identify and track KPIs, set goals, and manage incentives. SPM software also provides tools for sales coaching and development, helping sales managers to improve the performance of their teams.

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Key Trends

There are a few key trends in Sales Performance Management (SPM) Software technology that are worth noting. Firstly, there is an increasing trend towards cloud-based solutions. This is due to the fact that cloud-based solutions are generally more scalable and easier to deploy than on-premise solutions.

Secondly, there is a trend towards more sophisticated and granular data analysis. This is because sales teams are becoming more data-driven and are therefore demanding more insights from their SPM software.

Finally, there is a trend towards more integrations with other business applications. This is because sales teams often need to access data from other applications in order to make informed decisions.

Key Drivers

The key drivers of the Sales Performance Management (SPM) Software market are the need for effective sales management and the need to improve sales productivity. SPM software provides a comprehensive solution for managing sales operations and improving sales productivity. It helps organizations to manage salesforce performance, optimize customer engagement, and drive revenue growth.

The major factors driving the growth of the market are the increasing need for effective sales management, growing need to improve sales productivity, and the increasing adoption of cloud-based solutions. However, the high cost of SPM solutions and the lack of awareness among small and medium enterprises are the major factors restraining the growth of the market.

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Market Segmentation

The Sales Performance Management (SPM) Software Market is segmented into type, deployment, industry, and region. By type, the market is divided into standalone and integrated. By deployment, the market is classified into cloud and on-premise. By industry, the market is bifurcated into IT & telecom, retail, government, manufacturing, healthcare, automotive, and others. By region, the market is classified into North America, Europe, Asia-Pacific, and rest of the world.

Key Players

The key players in the Sales Performance Management (SPM) Software Market are Oracle, Microsoft, PROS Holdings, Salesforce, Vendavo, Optymyze, Apttus, IBM, Anaplan and beqom.

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