Fortified Salts Market share research by applications and regions for 2023-2029

Market Overview:

Global Fortified Salt Market was valued at USD 5.29 billion in 2021 and is expected to reach USD 9.30 billion by the year 2028, at a CAGR of 8.4%.
Table salt that has been fortified with additional nutrients, usually iodine, but occasionally includes iron, fluoride, or other minerals, is referred to as fortified salt. Iodine is a crucial mineral for healthy thyroid function, and a lack of it can cause goiter or other health issues including mental retardation. In populations where the consumption of iodine from natural food sources is insufficient, fortifying salt with iodine has proven a beneficial public health intervention to avoid the iodine shortage. In contrast to fluoride-fortified salt, which may help prevent dental cavities, iron-fortified salt may be used to prevent or cure iron deficiency anemia.

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Market Dynamics:

Driver:

The demand for fortified salt is mostly driven by consumers' rising preference for a balanced diet. Consumers are seeking foods that might give them important nutrients that they may not be getting enough of via their usual diet as the significance of keeping a balanced diet becomes more widely understood. Consumers may easily add fortified salt to their diets to supplement important minerals like iodine, iron, and fluoride without having to make major dietary adjustments. The need for fortified salt is also being driven by the increased frequency of micronutrient deficiencies, particularly in developing nations.

Opportunities:

Increasing support of e-commerce for critical food supplies is projected to grow the sales of the product in developed countries. Growing the number of miscarriages as well as low mental growth witnessed in the children resulted in lower intake of iron has initiation of programs by the government in developing nations for the promoting benefits of fortified salt, such positive moves will stimulate the growth in fortified salt industry and is expected to grow in upcoming years.

The Report Will Include A Major Chapter
• Patent Analysis
• Regulatory Framework
• Technology Roadmap
• BCG Matrix
• Heat Map Analysis
• Price Trend Analysis
• Investment Analysis
• Company Profiling and Competitive Positioning
• Industry Value Chain Analysis
• Market Dynamics and Factors
• Porter's Five Forces Analysis
• Pestle Analysis

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Moreover, the report includes significant chapters such as Patent Analysis, Regulatory Framework, Technology Roadmap, BCG Matrix, Heat Map Analysis, Price Trend Analysis, and Investment Analysis which help to understand the market direction and movement in the current and upcoming years.

Market Segmentation

By Type
• Iodine
• Iron
• Double Fortified Salt

By Application
• Food Processing
• Household
• Animal Feed
• Hospitality & Services
• Others

By Distribution Channel
• Hypermarket/Supermarket
• Grocery Stores
• Online
• Others

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Regional Analysis of Fortified Salts Market
Asia Pacific dominates the market owing to high population, highest usage of fortified salt as well as being presence of major key players such as Tata Chemicals, Annapurna Salt, Bajaj Salt, Hindustan Salt, Tamil Nadu Salt Corporation in the region are factors leads to boost the market over forecast period. Rising the obese population will drive the market expansion as more than one third od adults are overweight in North America region. The fortified salt product helps to maintains full energy level in the body by proper calorie consumption, without allowing extra fat deposition.

By Region
• North America (U.S., Canada, Mexico)
• Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
• Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, Rest of APAC)
• Middle East & Africa (Turkey, Saudi Arabia, Iran, UAE, Africa, Rest of MEA)
• South America (Brazil, Argentina, Rest of SA)

Key Players Covered in Fortified Salt Market
• Cargill Incorporated
• Tata Chemicals
• China National Salt Industry
• United Salt Corporation
• Kutch Brine Chem Industries
• Sambhar
• AkzoNobel
• Schweizer Salinen
• Ankur Salt
• Windsor Salt
• Annapurna Salt
• Bajaj Salt
• Super Salt
• Shreeram Chem Food
• Saboo Sodium Choro
• Ahir Salt Industries
• Hindustan Salt
• Compass Minerals
• Tamil Nadu Salt Corporation and other major players.

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Key Industry Developments
In April 2017, TATA Chemicals launches fortified salt products in East African countries. The instigate of two flagship salt-based products for the Kenyan livestock is the peak of the long journey of market analysis and purchase of new marketing skills.
In December 2019, China National Salt Industry decided to keep innovating in developing in salt business. China National Salt Industry is the leading and only state-owned enterprises of China's salt industry. In addition, company also announced to innovation in bringing the health value of salt and will continue to design low-sodium salt, while at the same time try to add favorable microelements to salt to make it healthier for consumers.

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Report includes Competitor's Landscape:
• Major trends and growth projections by region and country
• Key winning strategies followed by the competitors
• Who are the key competitors in this industry?
• What shall be the potential of this industry over the forecast tenure?
• What are the factors propelling the demand for the Action Figures and Statues?
• What are the opportunities that shall aid in significant proliferation of the market growth?
• What are the regional and country wise regulations that shall either hamper or boost the demand for Action Figures and Statues?
• How has the covid-19 impacted the growth of the market?
• Has the supply chain disruption caused changes in the entire value chain?

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