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Media Monitoring and Analysis Platform Market Future Outlook (2023-2029) Trends, Scope, Size, Demand, Competitors Study, by Region, Top Players - Salesforce, Oracle, Lithium Technologies, Sysomos, Union Metrics

07-14-2023 02:06 PM CET | IT, New Media & Software

Press release from: ReportsnReports

Media Monitoring and Analysis Platform Market

Media Monitoring and Analysis Platform Market

The media monitoring and analysis platform market refers to the industry that provides tools and solutions for monitoring, analyzing, and managing media content across various channels and platforms. These platforms gather data from different sources such as social media, news websites, blogs, and forums, and provide insights and analysis on media coverage, sentiment analysis, brand reputation, and market trends.

The market for media monitoring and analysis platforms has been growing steadily in recent years, driven by the increasing need for organizations to track and analyze their online presence and reputation. Companies, government agencies, public relations firms, and marketing departments use these platforms to monitor mentions of their brand or products, track competitors, identify trends, and measure the impact of their marketing campaigns.

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This report analyzes the segments data by type and by application, revenue, and growth rate, from 2018 to 2029. Evaluation and forecast the market size for Media Monitoring and Analysis Platform revenue, projected growth trends, production technology, application and end-user industry.

By Company
- Salesforce
- Oracle
- Lithium Technologies
- Sysomos
- Union Metrics
- Klout
- BuzzSumo
- Webtrends
- Zoho
- Hootsuite Inc.
- Meltwater
- Cision US Inc.
- Mention
- Agility PR Solutions LLC
- M-Brain
- Nasdaq Inc.
- Trendkite
- BurrellesLuce
- Critical Mention

Segment by Type
- Software Platform
- Professional Service
- Managed Services
- Others

Segment by Application
- Retail & Consumer Goods
- Education
- BFSI
- Media & Entertainment
- Others

Key features of media monitoring and analysis platforms may include:

Media Monitoring: Tracking and collecting media mentions across various channels, including social media, news sites, and blogs.

Sentiment Analysis: Determining the sentiment associated with media mentions (positive, negative, or neutral) to gauge public opinion and brand reputation.

Competitor Analysis: Monitoring and analyzing the media presence and performance of competitors.

Social Media Listening: Monitoring and analyzing social media conversations and trends related to specific keywords or topics.

Influencer Identification: Identifying key influencers and opinion leaders in a particular industry or niche.

Media Measurement: Providing metrics and analytics to measure the impact of media coverage and marketing campaigns.

Real-time Alerts: Sending notifications and alerts based on predefined keywords, topics, or sentiment changes.

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Table of Contents

1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Media Monitoring and Analysis Platform Market Size Growth Rate by Type, 2018 VS 2022 VS 2029
1.2.2 Software Platform
1.2.3 Professional Service
1.2.4 Managed Services
1.2.5 Others
1.3 Market by Application
1.3.1 Global Media Monitoring and Analysis Platform Market Size Growth Rate by Application, 2018 VS 2022 VS 2029
1.3.2 Retail & Consumer Goods
1.3.3 Education
1.3.4 BFSI
1.3.5 Media & Entertainment
1.3.6 Others
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Global Growth Trends
2.1 Global Media Monitoring and Analysis Platform Market Perspective (2018-2029)
2.2 Global Media Monitoring and Analysis Platform Growth Trends by Region
2.2.1 Media Monitoring and Analysis Platform Market Size by Region: 2018 VS 2022 VS 2029
2.2.2 Media Monitoring and Analysis Platform Historic Market Size by Region (2018-2023)
2.2.3 Media Monitoring and Analysis Platform Forecasted Market Size by Region (2024-2029)
2.3 Media Monitoring and Analysis Platform Market Dynamics
2.3.1 Media Monitoring and Analysis Platform Industry Trends
2.3.2 Media Monitoring and Analysis Platform Market Drivers
2.3.3 Media Monitoring and Analysis Platform Market Challenges
2.3.4 Media Monitoring and Analysis Platform Market Restraints
3 Competition Landscape by Key Players
3.1 Global Revenue Media Monitoring and Analysis Platform by Players
3.1.1 Global Media Monitoring and Analysis Platform Revenue by Players (2018-2023)
3.1.2 Global Media Monitoring and Analysis Platform Revenue Market Share by Players (2018-2023)
3.2 Global Media Monitoring and Analysis Platform Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Global Key Players of Media Monitoring and Analysis Platform, Ranking by Revenue, 2021 VS 2022 VS 2023
3.4 Global Media Monitoring and Analysis Platform Market Concentration Ratio
3.4.1 Global Media Monitoring and Analysis Platform Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Media Monitoring and Analysis Platform Revenue in 2022
3.5 Global Key Players of Media Monitoring and Analysis Platform Head office and Area Served
3.6 Global Key Players of Media Monitoring and Analysis Platform, Product and Application
3.7 Global Key Players of Media Monitoring and Analysis Platform, Date of Enter into This Industry
3.8 Mergers & Acquisitions, Expansion Plans
4 Media Monitoring and Analysis Platform Breakdown Data by Type
4.1 Global Media Monitoring and Analysis Platform Historic Market Size by Type (2018-2023)

and More…

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