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Interactive Voice Response Market Key Trends and Strategies for Expansion 2024-2033
Interactive Voice Response Market
Insights into Interactive Voice Response Market: Global Trends and Analysis
Interactive Voice Response Industry - Key Market Dynamics and Trends
The interactive voice response market size has grown strongly in recent years. It will grow from $5.16 billion in 2023 to $5.53 billion in 2024 at a compound annual growth rate (CAGR) of 7.1%. The growth in the historic period can be attributed to rising usage of internet services and cell phone, growing number of customer care and sales teams across enterprises, rise in demand of enhancing customer relationship management.
The interactive voice response market size is expected to see strong growth in the next few years. It will grow to $7.2 billion in 2028 at a compound annual growth rate (CAGR) of 6.8%. The growth in the forecast period can be attributed to growth in popularity of personalized IVR, increasing internet penetration, rise in cloud-based IVR. Major trends in the forecast period include microfinance and digital banking, partnerships, collaborations, investments, product innovations, technological advancements of interactive voice response.
Market Overview -
Interactive voice response (IVR) is a technology that allows a computer to interact with humans using voice and DTMF tone input via a keypad. IVR improves efficiency and the customer experience by handling large call volumes and offering self-service options.
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Internet Penetration And Interactive Voice Response Market Growth
Increasing internet penetration is expected to propel the growth of the interactive voice response market going forward. Internet penetration refers to the percentage of a population or a specific geographic area that has access to the Internet. Interactive Voice Response (IVR) systems can contribute to improving Internet penetration by providing an accessible and user-friendly interface for individuals who may not have direct access to the Internet or prefer voice-based interactions. For instance, in 2022, according to The International Telecommunication Union, a Switzerland-based government agency, an estimated 5.3 billion people, or 66 percent of the world's population, use the Internet and the internet penetration increased with a growth rate of 6.1% over 2021, up from 5.1% for 2020-2021. Therefore, increasing internet penetration drives the interactive voice response market.
Competitive Landscape -
Major companies operating in the interactive voice response market report are Verizon Communications Inc., AT&T Inc., TD Synnex, Cisco Systems Inc., Twilio Inc., Avaya Inc., Genesys Telecommunication Laboratories Inc., West Corporation, [24]7.ai Inc., Five9 Inc., 8X8 Inc., Aspect Software Parent Inc., Ameyo (Drishti Soft Solutions Pvt. Ltd.), Exotel Techcom Pvt. Ltd., Bitrix Inc., Callfire Inc., Handygo Technologies Pvt. Ltd., Agnity Global Inc., Istonish Inc., Evamp & Saanga, Nuance Communications Inc., Bay Talkitec Pvt. Ltd., IVR Lab, inContact Inc., Arise Virtual Solutions Inc.
Increasing Focus On Product Innovations To Gain A Competitive Edge In The Market
Major companies operating in the interactive voice response market are developing innovative products, such as interactive voice response-to-text products, to gain a competitive edge in the market. Interactive voice response-to-text product aims to provide equal access to information and communication for all employees, regardless of their device capabilities. For instance, in November 2021, TeamSense, a US-based company that offers interactive voice response products, launched an interactive voice response-to-text product. This is designed for hourly workers who may not have access to mobile devices or email. This allows employees to communicate their attendance status without relying on mobile or email access. The product is part of TeamSense's suite of tools, which also includes a text-based self-service portal for attendance management and communication.
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Key Segments -
The interactive voice response market covered in this report is segmented -
1) By Services: Installation, Training And Education, Maintenance And Support
2) By Technology: Speech Based, Touch-Tone Based
3) By Deployment Mode: Cloud, On Premises
4) By Organization Size: Small Medium Enterprise (SME), Large Enterprise
5) By Industry Verticals: Banking, Financial Services and Insurance(BFSI), Travel And Hospitality, Pharma And Healthcare, Telecommunications, Government And Public Sector, Transportation And Logistics, Information Technology Enabled Services(ITES), Media, Retail, And E-commerce, Education, Other Industries
Key highlights covered in the report -
1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics
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