Press release
Prepared Meal Delivery: Market Strategies and Developments
The prepared meal delivery market size has grown rapidly in recent years. It will grow from $13.6 billion in 2023 to $15.65 billion in 2024 at a compound annual growth rate (CAGR) of 15.0%. The growth in the historic period can be attributed to changing work and lifestyle patterns, increasing awareness of healthy eating, rise of urbanization, busy urban professionals and millennials, expansion of online and mobile platforms.The prepared meal delivery market size is expected to see rapid growth in the next few years. It will grow to $28.26 billion in 2028 at a compound annual growth rate (CAGR) of 15.9%. The growth in the forecast period can be attributed to continued emphasis on convenience, focus on customization and personalization, rising health and wellness consciousness, sustainable and ethical food choices, integration of specialty and dietary-specific menus. Major trends in the forecast period include partnerships with local and sustainable suppliers, introduction of quick and convenient meal kits, focus on packaging sustainability and eco-friendly practices, expansion of breakfast and snack options, innovations in meal preparation techniques.
Market Overview -
Prepared meal delivery refers to the convenient services consisting of meals that can be simply reheated or cooked instantly and consumed with the minimum cooking, cutting, or cleaning required. These services are used to provide prepared meals through a subscription-based business model in which companies send clients ready-to-cook fresh ingredients for home-cooking meals.
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Rising Consumption Of Junk Meals Fuels Prepared Meal Delivery Market Growth
The major driving factor of the prepared meal delivery market is the preference for junk meals by the working population and students. Junk meals are pre-prepared or packaged foods that are extremely convenient and can be consumed immediately. The meal kit delivery industry has been a big success because it appeals to consumers who want to cook their food without having to go grocery shopping. These are popular with busy parents, millennials, individuals juggling several jobs, working couples, and people with dietary needs who prefer pre-planned items or meals so they can create meals quickly. Hence, preference for junk meals is driving the growth of the prepared meal delivery service market.
Competitive Landscape -
Major companies operating in the prepared meal delivery market report are HelloFresh SE, EveryPlate, Home Chef, Marley Spoon Inc., Dinnerly, FreshDirect LLC, Hungryroot Inc., Misfits Market Inc., Green Chef Corporation, Sun Basket Inc., Blue Apron Holdings Inc., CookUnity Inc., Trifecta Nutrition Inc., Daily Harvest Inc., Freshly Inc., Snap Kitchen Holdings LLC, Purple Carrot Inc., Gobble Inc., Factor 75 LLC, Diet-To-Go Inc., Hungry Harvest Inc., Fresh n' Lean LLC, Munchery Inc., PlateJoy Inc., RealEats America Inc., Chef'd LLC, Foodstirs Inc., 1 Potato, Splendid Spoon Inc., PeachDish LLC
Embracing Contactless Delivery In The Market Amidst The Ongoing Pandemic
Contactless delivery is the new trend gaining popularity in the market. As the COVID-19 pandemic continues to wreak havoc across the globe, social separation will remain a well-established way of life. Food outlets are embracing innovative food delivery platforms to drive seamless contactless deliveries, keeping the safety of customers and delivery personnel in mind. For instance, in November 2021, Ottonomy, a US-based provider of contactless deliveries of food and lifestyle products, launched contactless food delivery with the LA-based mobile ordering app, Crave, focusing on the restaurant and hospitality sectors. Ottonomy has been piloting both indoor and outdoor delivery in markets across the country in multiple industries and sectors including airport and retail.
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Key Segments -
The prepared meal delivery market covered in this report is segmented -
1) By Supply: Cook And Eat, Heat And Eat
2) By Service: One, Several
3) By Platform: Online, Offline
Key highlights covered in the report -
1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics
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