Press release
Fine Pixel Pitch LED Displays Market - E-Commerce Emerges as Attractive Platform for Promotion and Sales
The revenue generated by the global fine pixel pitch LED displays market is projected to reach US$3.1 bn by 2024, rising from US$677.1 mn in 2015. The market is expected to register a 15.8% CAGR from 2014 to 2024.
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By sales channel, the fine pixel pitch LED displays market comprises retail shops, e-commerce websites, and direct sales. The direct sales segment is anticipated to hold the leading share in 2024 and e-commerce is expected to expand at a remarkable pace during the forecast period. Manufacturers of fine pixel pitch LED displays are focusing on international markets by promoting their products over e-commerce websites to a larger customer base.
The applications of fine pixel pitch LED displays include broadcast screens, digital signage, control room and monitoring, and simulation and visualization. The control room and monitoring application segment is expected to be register a significant CAGR during the forecast period. Fine pixel pitch LED displays offer a higher resolution as compared to other display solutions and hence are anticipated to find high demand in monitoring applications such as control rooms.
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Surge in Sporting Events Makes LATAM and MEA Markets Immensely Lucrative
Asia Pacific leads the global fine pixel pitch LED displays market due to the growing presence of LED display manufacturers in countries such as China, Japan, South Korea, and Taiwan. Asia Pacific accounted for around 59% of the total global fine pixel pitch LED displays market in 2015. Fine pixel pitch LED displays are witnessing increasing demand in retail stores, corporate offices, and shopping malls across Asia Pacific. The demand from sporting events is further fuelling the demand for fine pixel pitch LED displays in the region.
North America represents high market attractiveness as compared to other regions. Increasing spending on digital display advertising and out-of-home advertising by most of the major brands in the U.S. and Canada is a key factor driving the growth of fine pixel pitch LED displays in the region.
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