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What Is Driving Global Predictive Analytics Market Growth in 2025: The Role of Increasing Adoption Of Big Data And Related Technologies Drives Predictive Analytics Market

10-15-2025 10:24 AM CET | IT, New Media & Software

Press release from: The Business Research Company

Predictive Analytics Market

Predictive Analytics Market

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Predictive Analytics Market Size Growth Forecast: What to Expect by 2025?
In the past few years, the size of the predictive analytics market has expanded rapidly. It is predicted to inflate from $17.07 billion in 2024 to $20.64 billion in 2025, with a compound annual growth rate (CAGR) of 20.9%. This growth in the earlier period can be credited to elements like business process optimization, intensifying competition and market dynamics, the emphasis on customer relationship management, advancement in healthcare outcomes, and strategies in risk management and fraud detection.

How Will the Predictive Analytics Market Size Evolve and Grow by 2029?
In the coming years, the predictive analytics market is projected to experience immense growth, reaching $51.89 billion in 2029 with a Compound Annual Growth Rate (CAGR) of 25.9%. This predicted growth in the forecast period can be associated with factors such as customization and scalability, optimization of energy consumption, automation of regulatory compliance, constant monitoring of model performance, and human resources and talent analytics. Notable trends during the forecast period comprise of expanded adoption across various sectors, emphasis on sophisticated machine learning models, the significant increase of big data, the use of explainable AI for transparency, improved fraud detection and cybersecurity methods, and ethical and responsible AI practices.

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What Drivers Are Propelling the Growth of Predictive Analytics Market Forward?
The surge in the usage of big data and associated technologies is anticipated to propel the growth of the predictive analytics market. Big data alludes to the data management system employed for the processing of large data sets, enabling more data input. The increased uptake of big data-linked technologies across various industries triggers the creation of novel technology such as edge computing, streaming analytics, artificial intelligence, in-memory databases, data lakes, and blockchain. For example, in April 2024, the Ministry of Foreign affairs, based in the Netherlands, reported via the CBI that the European market for big data was valued at EUR 73.37 billion in 2022. The European big data market is also predicted to register a compound annual growth rate (CAGR) of 7.7% from 2023 to 2029. Consequently, the escalating adoption of big data and connected technologies is forecasted to boost the growth of the predictive analytics market.

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Which Emerging Trends Are Transforming the Predictive Analytics Market in 2025?
The growing adoption of cloud computing is becoming a significant trend in the predictive analytics market. Companies are increasingly embracing the cloud technology as a means of cutting costs, managing risks, and enhancing the scalability of their database capabilities. The adoption of cloud technology has become ubiquitous in the corporate sector, serving as a critical catalyst for digital enablement, fostering innovation, and business growth. Cloud strategies form the backbone of data storage and computation delivery. As per Google LLC, a leading IT firm in the US, there was an increase from 56% in 2021 to 76% in 2022 of public cloud usage, as reported in January 2023.

What Are the Key Segments in the Predictive Analytics Market?
The predictive analyticsmarket covered in this report is segmented -

1) By Component: Solutions, Services
2) By Deployment Mode: Cloud, On-Premises
3) By Organization Size: Large Enterprises, Small And Medium-Sized Enterprises (SMEs)
4) By Vertical: BFSI, Manufacturing, Retail And Ecommerce, Government And Defense, Healthcare And Life Sciences, Energy And Utilities, Telecommunications And IT, Transportation And Logistics, Media And Entertainment, Travel And Hospitality

Subsegments:
1) By Solutions: Predictive Modeling Tools, Data Mining Tools, Statistical Analysis Software, Machine Learning Platforms, Visualization Tools
2) By Services: Consulting Services, Implementation Services, Training And Support Services, Maintenance And Optimization Services

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Who Are the Key Players Shaping the Predictive Analytics Market's Competitive Landscape?
Major companies operating in the predictive analytics market include IBM Corporation, Microsoft Corporation, Oracle Corporation,SAP SE,SAS Institute Inc., Alteryx Inc.,RapidMiner Inc.,DataRobot Inc.,Domo Inc.,TIBCO Software Inc.,KNIME Inc.,Sisense Inc.,FICO,GoodData,Angoss Software Co., QlikTech Inc.,Rapid Insight Inc.,TARGIT Inc., Opera Solutions India Private Limited, SymphonyAI Group,Exago Ventures S. A.,Rapid7 Inc.,Stratifyd Inc.,Thoughtspot India Private Limited,Ayasdi

What Geographic Markets Are Powering Growth in the Predictive Analytics Market?
North America was the largest region in the predictive analytics market in 2024. The regions covered in the predictive analytics market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

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