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Soaring Demand Set to Propel Virtual Power Plant Market to $7.25 Billion by 2029

10-21-2025 10:06 AM CET | IT, New Media & Software

Press release from: The Business Research Company

Virtual Power Plant

Virtual Power Plant

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What Is the Expected CAGR for the Virtual Power Plant Market Through 2025?
In recent times, there has been a significant expansion in the virtual power plant market. The market, currently valued at $2.81 billion in 2024, is projected to reach $3.37 billion by 2025, indicating a compound annual growth rate (CAGR) of 20.0%. Factors such as development in renewable energy, increased energy storage capacity, government endorsement and incentives, pilot projects, demonstrations, and the de-centralization of energy systems have contributed to such historic growth.

What's the Projected Size of the Global Virtual Power Plant Market by 2029?
The market for virtual power plants is anticipated to witness a significant expansion in the approaching years. The market is projected to reach a valuation of $7.25 billion in 2029, growing at a compound annual growth rate (CAGR) of 21.1%. Factors contributing to the estimated growth during the forecast period include rising consciousness about climate change, increased usage of renewable energy resources, and economic development. The main trends anticipated during the forecast period encompass digitalization and the integration of the Internet of Things, alliances, cooperations, technological advancements, and the decentralization of energy systems.

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Top Growth Drivers in the Virtual Power Plant Industry: What's Accelerating the Market?
The escalating need for renewable energy is anticipated to stimulate the expansion of the virtual power plant market in the future. Renewable energy is sourced from naturally replenishing resources, used at a slower pace than they can regenerate. Virtual power plants (VPPs) have the capacity to balance the generation and use of renewable energy, with predictions able to guide consumer activity in what is known as demand response. For instance, the National Renewable Energy Laboratory (NREL), a US research institution committed to promoting renewable energy and energy-efficient technologies, reported in April 2023 that global photovoltaic (PV) installations had attained 231 gigawatts of direct current (GWdc), amounting to a total of 1.2 terawatts of direct current (TWdc) in 2022. China saw a surge in annual PV installations by 57%, responsible for 42% of the global demand, primarily fuelled by distributed PV, while yearly installations are predicted to exceed 300 GW by 2023 and surpass 400 GW by 2025. As such, the rising demand for renewable energy is fostering the growth of the virtual power plant market.

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What Trends Will Shape the Virtual Power Plant Market Through 2029 and Beyond?
Embracing advanced technologies has become a notable trend in the virtual power plant market. Top companies in the sector are keen on adopting cutting-edge technology to maintain their market dominance. For instance, in October 2022, AutoGrid Systems, a prominent US virtual power plant provider, collaborated with Mysa, a thermostat production startup in Canada, to create utility-scale virtual power plants utilizing AI-driven VPP platforms and Mysa's intelligent thermostat technology. The unique features of this technology, including demand-side resources, distributed generation, customer-owned versatile storage, and AutoGrid VPP, enable profitability across different energy markets and potential income generation. Utility providers and aggregators can also enhance their flexible capacity through asset optimization and accurate forecasting.

What Are the Main Segments in the Virtual Power Plant Market?
The virtual power plantmarket covered in this report is segmented -

1) By Technology: Distribution Generation, Demand Response, Mixed Asset
2) By Source: Renewable Energy, Cogeneration, Energy Storage
3) By End User: Industrial, Commercial, Residential

Subsegments:
1) By Distribution Generation: Renewable Energy Sources (Solar, Wind), Combined Heat And Power (CHP) Systems
2) By Demand Response: Commercial Demand Response, Residential Demand Response, Industrial Demand Response
3) By Mixed Asset: Hybrid Energy Systems, Battery Energy Storage Systems (BESS)

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Which Top Companies are Driving Growth in the Virtual Power Plant Market?
Major companies operating in the virtual power plant market include Robert Bosch GmbH, Hitachi Ltd., Siemens AG, Engie SA, General Electric Ltd., International Business Machines Corporation, Cisco Systems, Inc., Schneider Electric SE, Honeywell International Inc, Asea Brown Boveri Ltd., AGL Energy Ltd., Generac Holdings Inc., EnerNOC, Inc, Enel X Ltd., Osisoft LLC, Limejump Limited, Open Access Technology International Inc., Shell Plc., Stem, Inc., Blueprint Power Technologies Inc., Next Kraftwerke GmbH, Cpower Energy Management, Autogrid Systems Inc., Enbala Power Networks Inc., Blue Pillar, Inc, Olivine Inc., Flexitricity Limited, Toshiba Energy Systems & Solutions Corporation

Which Regions Will Dominate the Virtual Power Plant Market Through 2029?
North America was the largest region in the Virtual Power Plant market share in 2024. Middle East is expected to be the fastest-growing region in the forecast period. The regions covered in the virtual power plant market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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