Sustainable teaching in road traffic: New territory for driving schools

Eichenzell, December 2025

Every day, driving schools work on one of Germany's most important educational missions: preparing people for road traffic in a safe, understandable and practical way. Teaching theoretical content plays a central role in this - often supported by whiteboards, flipcharts, moderation material and visual representations that make complex topics such as right of way, driving physics or traffic rules understandable.

Neuland GmbH & Co. KG, a German manufacturer of sustainable presentation and training materials, recommends that driving schools use durable and refillable equipment. According to the company, driving instructors are visible multipliers for sustainability and quality in their daily lessons.

Visual instruction remains the standard in driving school training

According to the Federal Highway Research Institute, driving schools still rely on traditional, analog forms of teaching because they:

* increase attention
* simplify content
* encourage active thinking

Most driving schools use flipcharts, whiteboards or mobile board systems for this purpose - tools that work spontaneously, flexibly and clearly in a live situation.

Sustainable markers & long-lasting equipment as an industry impulse

For decades, Neuland has consistently relied on durable, repairable and 100% refillable markers produced in Germany. Educational institutions such as driving schools in particular benefit from this:

* Cost savings thanks to refillable markers instead of disposable products
* Less waste, as no permanent new purchase is necessary
* Safe inks, manufactured in accordance with European quality and safety standards
* Robust boards and flipcharts, ideal for daily classroom use

"Driving instructors carry out educational work every day in direct contact with their students. Anyone who demonstrates that sustainable equipment can be just as professional and high-quality is sending out a visible signal - for environmental awareness, modernity and quality",_ explains Marc Schulze, Managing Director of Neuland.

Neuland flipcharts and markers are already being used in numerous educational institutions - from private universities to vocational schools and further education centers. Demand from driving schools is increasing, particularly in the area of durable boards, magnetic visualization tools and refillable presentation markers.

New recommendation for driving schools: "Driving school" equipment packages

Neuland provides driving schools with a special equipment package consisting of:

* Refillable Neuland markers (e.g. Neuland No.One (R))
* Robust flipchart or mobile whiteboard
* Starter refill set for ink supply
* Teaching material box/moderation case for structured visualizations in the classroom

The package was developed in consultation with driving schools and trainers from the field of traffic psychology.

A visible signal in traffic training

Sustainably equipped learning spaces not only convey content, but also attitude. Driving schools that rely on durable products are strengthened:

* their brand impact
* their role model function
* their ecological and economic responsibility

Neuland invites driving schools to get to know the concept in the Neuland Playground in Eichenzell or via digital consultation.

Neuland GmbH & Co. KG
Am Kreuzacker 7
36124 Eichenzell
Germany

https://www.neuland.com

Frau Karin Gutmann
06659880

info@neuland.com

Neuland GmbH & Co. KG has been the leading quality manufacturer of moderation and workshop tools for over 50 years - from pinboards, whiteboards and boards to refillable markers and moderation cards. With the quality promise "Made in Germany", Neuland focuses on sustainability, durability and innovative solutions that make communication visible. Customers worldwide - from trainers and coaches to large and small companies, educational institutions and hotels - rely on Neuland as a partner for professional collaboration. New methods such as Facilitape strengthen Neuland's thought leadership.

This release was published on openPR.